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Mobile marketing for health services

Mobile SMS marketing is being used by many surgeries throughout the UK, as a way of improving communication between medical practitioner and patient. Information can be sent to a patient within seconds and because mobile phones tend to be carried on the person, they will be read with minimal delay.

SMS marketing is easy to set up and very cost-effective, working out at a fraction of the cost of a phone call.

“Failed or missed appointments cost the NHS an estimated half a billion pounds last year, how much are they costing you? Sending out an SMS reminder prior to your meeting costs pennies and could potentially save, or earn, your company a fortune.”

How can mobile marketing help your practice?

• Appointment reminders
  Missed appointments from “no shows” cost a lot of money. A letter or phone reminder is not only expensive but also time consuming. Using our Web SMS service, in minutes you can set up a whole weeks reminders to go out a day or two before each appointment is due. Our 2 way SMS text service also gives patients the opportunity to cancel their appointment if necessary, allowing you to fill the space with another patient.
• Check ups
  Text messages are also a cost-effective way of reminding people to make an appointment. This is especially true in a dental practice, where check ups are usually recommended once every six months. SMS provides a useful service too, for letting patients know when relevant clinics are being held.
• Inoculations
  GPs may also choose to send a text message to parents to remind them of inoculations required for their children or to older patients for flu inoculations.

What if I don’t have any mobile numbers?

There are a number of easy ways you can accumulate contact numbers.

• Mobile numbers can easily be obtained from up to date joining application forms.
• Take mobile numbers when patients make a booking

Why East One Marketing?

Our user friendly and reliable text service is extremely popular with restaurants and fast food outlets. See Case Studies for ideas on how SMS marketing has helped fast food outlets.

ACCOUNT FEATURES

It is simple and easy to setup SMS marketing services for your business with East One Marketing, some of the features and benefits are highlighted below:

Quick Set Up

A Shared Short Code can be set up in 48 hours. A Dedicated Short Code usually takes about 6 weeks to set up.

Email Notifications

All incoming texts are immediately sent to your nominated email address.

Private Inbox

All incoming texts are also stored in your Private Inbox which contains the mobile number, message and time and date of receipt. This can then be exported to Excel at the click of a button. The numbers collected can then be used to run future SMS campaigns.

Auto Reply

For a Standard Rate Short Code an auto-reply can be set up (and changed as often as you wish) and will cost you 1 credit. For a Premium Rate Short Code the auto-reply is included as it is this message that is charged at your chosen tariff.

WAP URL

In conjunction with our Programmer’s Interface you can send back a WAP URL used for property features with pictures ect.

No Lengthy Contracts

You can run a Shared Short Code for either 3, 6 or 12 months. However, the minimum duration for a Dedicated Short Code is 12 months.

So how much will this cost?

For a Shared Short Code and Keyword (text WORD to 60777) we charge a set up fee and a monthly fee dependent on your chosen contract term.

Feature	Price
Set up fee	£100
3 Month contract	£50 / month
6 Month contract	£45 / month
12 Month contract	£40 / month
Additional Keywords	£30 / month (free setup)

Message Credits

Our prices start from just 2.6p per text and you will pay no more than 4.9p per text no matter how small the bundle!

Generally speaking one Credit equals one text message (160 characters or less to UK mobiles – longer or international texts may cost more. Click below for International Prices Coverage).

All Credits last indefinitely and are only deducted from your account as and when you use them.

Credit Bundle	Price per bundle	Price per credit
100 Credits	£4.90	4.9p
200 Credits	£9.80	4.9p
500 Credits	£24.50	4.9p
1,000 Credits	£49.00	4.9p
2,000 Credits	£98.00	4.9p
5,000 Credits	£245.00	4.9p
10,000 Credits	£450.00	4.5p
25,000 Credits	£1,050.00	4.2p
50,000 Credits	£1,900.00	3.8p
100,000+ Credits	Prices from 2.6p per credit Contact us for a quote

Dedicated Short Codes

*For a Dedicated Short Code (where you have your own number and not share our 60777 number) Call us now for a quote!

Interested?

Call us now on 01273-819382